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Beauty2024

Frosted pink pump bottle on an orange background

01Results
Launch film

1

Cut-downs

16

Off-brand exports

0

02The story

A quiet skincare product film

Studio Halde had a calm brand and a noisy feed. Every freelancer read the guidelines differently.

We set up the brand kit first, then cut the film inside it. Nova generated the texture shot the shoot missed and Hue held the grade.

The outcome

One film, sixteen cut-downs, and a workspace where the wrong font is no longer an option.

Swatches of brown and tan exfoliant scrub on white
03Process

Week 1

Discover

A scoping call and an audit of two years of Studio Halde product videos.

Week 1

Design

Fonts, colors and logos set up as a brand kit that applies itself.

Weeks 2 to 3

Build

The launch film and sixteen cut-downs, assembled by Cut and graded by Hue.

Week 3

Handover

A recorded walkthrough and a workspace the founder can run alone.

Still life set with a softbox and white linen backdrop
04What shipped

Launch film

1

Cut-downs

16

Brand kit

1

On-brand exports

100%

Jonas Reiter

Founder, Studio Halde

05Credits

Studio lead

Ines Carvalho

Brand kit

Sofia Marin

Generated shots

Nova

Edit and color

Cut, Hue

Client lead

Jonas Reiter

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